As a productivity junkie, I am always looking for the hottest new apps that promise to help me boost my productivity! I’ve tried games, guided meditation, and brainwave boosters, but most recently I have been using an app that creates a playlist of scientifically optimized productivity music to help you focus called Focus@Will. How’s that for a name, right? Who doesn’t want to have complete focus at will? I know I do! So when I first heard about this app, I knew I had to give it a try, so I downloaded the app, signed up for a free trial account and got started.
Now, the thing you need to understand about this app is that it’s essentially a semi-customizable playlist of relaxing, almost sound machine types of music. The UI of the app itself is pretty minimal and I found that it wasn’t quite adapted to my iPhone 6 Plus’ large screen, but then again, I guess that doesn’t matter very much because you’re not really supposed to be spending much time looking at your iPhone screen with this app on!
For those of you who may already be familiar with the concept to working to music, you may be wondering what makes this app so special? I think it all comes down to the thought that classical and similar styles of music make one more productive than other types of music, and in fact on their website, Focus@Will explains that modern music that most people listen to through the workday is not effective in forcing our concentration because such music normally evokes an emotional response that distracts us. Now, I can understand that! Personally, I am not productive at work with music on, I do better when I listen to music while cleaning the house or doing another physical activity that doesn’t require much thought. If you tend to work with your favorite playlist on in the background, you may want to ask yourself how satisfied you are with your productivity to really understand if this is an app you would want to try!
So, moment of truth, does the app actually work? Well, as I sit at my desk writing this review, it’s about 7:30 in the morning and I’ve been up since 6am working on blog posts, listening to and enjoying the music from the app. I haven’t been distracted by notifications, I haven’t taken moments to pause and rest, unsure of what to write next. I’ve been enjoying the soothing sounds radiating from my iPhone, and I think the science behind this app is correct. I don’t focus this well listening to regular music and I find that even in complete silence, I am not as productive as I seem to be as I type along to the rhythm of the spa playlist I’m currently enjoying. So, I would have to say that for me, yes, this app is working. Now, will I be signing up for a monthly subscription to the app once my 30 day trial is over? That will take some more thought. I am not completely sold on the app as a monthly subscription, although I would have no problem paying out $5.99 or even upwards of $10 to have full access to the app without a subscription fee or at least the option to buy a pre-made playlist flat out. I’m not entirely sure what sort of updates and value the Focus@Will team is adding on a monthly basis to validate the charge, which is my major hesitation right now, but I would say the app is nice, I do see a use for it and I would pay something for it, I’m just not sure how much value will come from the subscription!
If you have ever tried Focus@Will let me know what you thought of it in the comments below. I’d love to hear about your experiences with the app and if you are subscribed, let me know what value you feel you get from the app on an ongoing basis! If you have never tried Focus@Will before, definitely give the app a try, it’s available for download on iOS and Android devices and there is even a desktop client as well!
xoxo,
This is interesting. I am a writer and am working on my writing, but also thinking ahead to how I will get the word out about my work. Most Indie writers tout the email list, but I’ve seen people with long email lists who still can’t sell enough to make a living and I think it is because the email list is deceiving. Your core customers will find you because you are offering something they value. The email list itself may contain passerbyers and the mere website hoarders who aren’t really in love with your product. Or people who signed up because you offered something for free as an incentive, but who aren’t really that crazy about your product.
Great blog post!
Sorry comment landed under the wrong blog post. Is meant for one on email lists {she blushes}.
I completely agree! Thanks for your input!
I’ve used a couple of different apps on my desktop but really like coffitivity.com and the associated OS and iOS apps.
It isn’t music, but it provides just enough noise to drown out other phone calls and other conversations going on around me in the office. You can also play music behind it if you want via iTunes or Spotify. If you seem to get a lot done if you decide to work from Starbucks (or your other favorite coffeehouse), it might work for you. (And, no, I’m not associated with them in any way, other than being a happy customer. One who had forgotten about the program completely for some reason until reading this post, but it’s going to be keeping me focused tomorrow.)
Yes, I also regularly use Coffitivity!